Great Ways To Advertise Your Business
By Peg Bastin
Website's finally up!
ready to start promoting your website. Let's look at some of the
more affordable choices where you get the most for your advertising
Classifieds - use established ezines that have 1000 active
subscribers or more and are targeted to your products. One drawback
is they are placed at the bottom of the ezine, with a lot of other
ads. It is hard to get noticed, no matter how well your ad is
written. Look for ezines that limit the number of ads in each issue.
Packages with Groups of Ezines - These packages are very
economical and will give your ad a lot of exposure. You are
subscribed to all participating
ezines in the groups, and your mailbox can fill up fast! This can be
an advantage. You'll have more places to put free ads, and these
ezines contain a lot of good information. We are here to help each
other and this helps the publisher get more subscribers, and the
advertiser get more exposure without breaking the budget.
AdMistress Ads - There are several packages available, and more
being created. Depending on your selection, the cost can be $30 up
to $170. This is very effective advertising, placed at the top of
the ezine, and you are not subscribed to all the participating
newsletters. Your ad is seen by more than 200,000 readers, and is
Classyposts - Your ad is rewritten by an ad writer. The postings
are done for you and you get a final report of every place your ad
appeared and the date it was aired. Your ad will be placed in many
newsletters, classified sites, featured spots in Angie's ezine, and
more! Several packages and prices available.
Ads - Solos, featured spots, top sponsor ads, are best because
they are seen either alone, or at the top of the newsletter. Your ad
has a better chance of being seen and read in these top spots. Ad
rates depend on each ezine and the amount of subscribers to the
Contests - One of my favorites! Solo ads with site visits and a
contest give you guaranteed traffic. Subscribers must click on your
link to answer a question to get a chance to win a free ad. I enter
contests to get more advertising in better positions without
spending any money. In one week I won 5 solos, and an assortment of
sponsor ads. I was seen all over the net for the next couple of
Profile/Bio - Many newsletters are beginning to offer spots for
subscriber profiles so that we can get to know one another better. I
love reading about other subscribers! You are permitted a brief
resource box at the end.
Featured Website Reviews - I participate to get my site featured
or reviewed. This creates more traffic and lets other readers look
at your site and offer suggestions for improvement. Put your
resource box at the end for great exposure!
Feedback - If I read something I like, or the editor asks for my
opinion on something, you can be sure I'll fire off an email to
them! Many times your feedback is published in the newsletter with
your resource info at the end - another plug for your business! In
fact, several editors have told me that they can almost count on
hearing from me! What a reputation I'm getting!
Articles - I'm finding that it is fun to write something that
can help others learn, or avoid some of the problems I've
encountered. Articles are great for getting your name out there, and
pretty soon you may be considered an 'expert' in your field!
Articles are seen by thousands of readers.
ideas are only a few of the ways to increase traffic to your
website. They are easy ways to start out without spending a lot of
money, and should keep you busy getting your business noticed!